We decided to announce the forthcoming MTV PRANKED weekend in very special, teenage way. A young man duct taped to a pillar in the center of Belgrade, the result of last night’s prank, was quickly picked up by the social networks and all traditional media.
Creatives: Marko Savić, Marko Prokić, Slobodan Marković
Account: Miloš Stanković
Creative Directors: Vladimir Ćosić, Jana Savić Rastovac