Universal Media is a media planning and buying agency, with the philosophy that creativity matters more than the amount of money invested. Therefore, our message was communicated not only through the TV commercial itself but how it was broadcast in the media. For the first time in the region, the same commercial was aired simultaneously on all national TV stations – creating the impression that the message could not be missed by anyone!
Creatives: Marko Savić, Bojan Babić
Accounts: Sara Jović, Aleksandra Paunović
Creative Directors: Vladimir Ćosić, Jana Savić Rastovac