MAGGI

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One of the pioneering projects: the Maggi brand mono-spices package design.

The assignment was to provide a clear position (recognizable and in  line with the brand) and competitiveness on the shelves of the regional market.
With respect to the brand’s standard, by setting a clear and sustainable brand architecture and  creative concept that reflects  its essence – good food moments, we have designed the packages which convey a clear message to the customers and stand out in a striking way from its competition.

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