For the 25th anniversary of the Museum of Science and Engineering, we wanted to call the attention to the existence of a quality museum that not many people know about. In order to bring the people to the museum, we’ve decided to bring the museum to them first – to the streets, to the stores, to the cinemas.This way, maximum effect was accomplished using minimal budget – great media attention, positive comments and a large number of shares on social media.
Creative Director: Vladimir Ćosić
Art Director: Marija Milanković
Copywriter: Milena Kvapil
Accounts: Ljiljana Radosavljević, Lada Vukotić Stamatov