WHAT DO YOU DO IN YOUR FREE TIME?
Tereza Cenić, junior art director, one of the youngest members of the McCann team, the author of the entertaining EGOTREEP comic. Her blog and social media accounts featured autobiographical episodes from the everyday life of a young hipster who really, really hates it when people call her that (sorry, Tereza).
“The comic began more than a year ago, originally as an inside joke on Facebook, but spontaneously developed into my weekly illustrated commentary on everyday events and personal interactions with other people, which actually is the basis of the web comic medium. People react to the blunt thoughts I communicate through the comic – funny, clumsy, charming and hipsterish – but then again, it’s only when they make it into the “public sphere” that I realize recognise themselves in the reactions of the given circumstances”, says Tereza about her work.